Vingroup will launch four models of its first smartphones on Dec 14 under the brand name ‘Vsmart’, it said on Monday, Dec 3.Vingroup is Vietnam’s biggest list firm by market value.The Vsmart phones are made in its factory in Vietnam’s northern city of Haiphong, with a capacity to produce 5 million products a year in the first stage, Vingroup said in a statement.
Vingroup or Vietnam’s Industry leader
Vingroup, formerly known as Technocom Corporation, was founded in 1993 in Ukraine by an ambitious group of Vietnamese youth.Technocom began with food production and quickly found great success with the brand ‘Mivina’.In 2000,Technocom-Vingroup returned to Vietnam with a desire to contribute to their motherland’s development.In the early 2000s, Vingroup started in Vietnam with two key brands: Vincom and Vinpearl. In January 2012, Vinpearl JSC merged with Vincom JSC to form Vingroup Joint Stock Company.
Several business segments of Vingroup
With the mission “To create a better life for the Vietnamese people”, Vingroup has developed a diversified portfolio across several business segments:
-Hospitality and Entertainment
Vingroup continues to pioneer and lead consumer trends in each of its businesses introducing Vietnamese consumers to a brand new, modern life-style with international-standard products and services. Vingroup has created a respected, well-recognized Vietnamese brand and is proud to be one of the nation’s leading private enterprises.
“We expect,together with VinFast automobile ,Vsmart will promote the development of Vietnam’s industry and Vietnamese brand to the world,” said Vingroup’s vice chairman and CEO Nguyen Viet Quang.
Anyway,we have to appreciate to the co-founders of Vingroup because of their patriotism and innovations.We must watch and see whether Vsmart can compete with other super brands of smart phones in the market or not.Good luck Vietnam’s Vsmart!
Ref: Bangkok post/VNN